We want to help media companies that produce journalism of social value succeed on the web.
We know the media business.
We’ve worked at some of the leading online media companies
We have unique digital tools
Check out examples of our work
Our consulting process varies from client to client, but here is our general approach.
Meet with client to determine needs and objectives.
We will not only talk with you about your problems, but we also use our tools to start analyzing your web presence in order to suggest areas of improvement.
We will analyze your needs and provide a detailed analysis for improving your website.
We don’t just send you an analysis and leave. We develop dashboards and other tools that you can use to continuously improve your operations.
We use this database to monitor cutting-edge features being tested at media organizations.
We have written custom scrapers for social media networks and some of the leading viral media websites. We understand where they are getting social traffic and how they operate at an extremely granular level.
Have a list of emails? We are able to utilize our own methods as well as efficiently use all the third-party services to improve customer segmentation and targeting.
We have our own tool for monitoring and analyzing chats large quantities of Telegram chatrooms. As an example project, we have collected data on cryptocurrency chats to understand blockchain-based technologies.
What content do you have? What can be improved? Eliminated? How is it produced? What types of content are you producing? How does the content produced compare to competitors? How do you measure impact? Does you content help you achieve your goals? How can you improve your message?
Where is the search traffic coming from? How do I improve search traffic to better meet my goals?
Where is the social media traffic coming from? How do I get social media traffic to better meet my goals?
How can you utilize the blockchain? How can blockchain-based technologies benefit your business?
What is your user contribution/commenting system? How can we get better comments?
How can I make more website more usable?
How is the website loading? What CMS are you using? How do your technical approaches compare to the best in class?
What is the brand? How is the brand represented in the marketplace?
How much money, if any, are you spending on paid media? How can your ad spend be improved?
How much revenue are you receiving from paid media? How can you increase revenue without compromising other business objective? What advertisers are you using? What is your sales process? What sponsored content are you producing?
What events are you producing? How are you promoting your events? How can you increase revenue generated from events?
What is your data science workflow? How you can you use predictive analytics to improve business processes?
Jake Bialer and I have worked together for over 6 years across 4 different organizations, including The Huffington Post, The Telegraph, Sonr, and QCatalyst. Over the course of that time, Jake has displayed time and time again what a remarkable and unique talent he is. He has a powerful set of skills and battle-tested experience at the intersection of editorial, programming, and data analysis. While plenty of people can gather tons of data, I’ve never met anyone who could extract the kind of meaningful insight out of it that Jake can. Jake constantly goes above and beyond expectations, is full of insanely innovative ideas, and is honestly one of the most brilliant people I’ve met. Any organization would be lucky to hire him.Travis Donovan
Jake is a unicorn, with substantial hands-on experience as an editor, a programmer, and an analyst. For years, he was our one-person research shop. He takes great joy in vacuuming up great heaps of information and turning them into meaningful, actionable insights.Nico Pitney
Full stack developer and data scientist with years of experience in the media industry.
Partner And Viral Content Expert
Tabby cat with years of experience sleeping in small boxes, chasing red lights, conversing with birds and producing viral content including one video with over a million views.
Full-stack engineer programming since age 9 with a focus on backend development, analytics, and data science. He is currently working on applying deep learning to fashion design at RoarShock.